Rays That Pay
Enticed by state and federal energy incentives, a utility rebate program, and falling prices for solar panels, a Colorado couple hooks their home up to the sun.
"People get really excited," says Welch. "All of a sudden, they're watching how many kilowatt-hours they're producing and comparing it to their usage. It's like a challenge. That's the empowering part," he adds, laughing at his own pun. "It's not a status symbol, it's a statement of living what you preach."